You may have received an invite to the new Search Console Insights from Google, currently in beta. This new experience helps site owners (particularly content sites!) improve their content.
Search Console Insights is tailored for publishers and content creators and is being tested now with select users.
Search Console Insights gives site owners access to all new data that goes far beyond what’s currently available in Search Console. With this data, content creators can better understand how their content is working, a huge benefit to all of you utilizing content marketing!
Here’s the latest from Google on the new Search Console Insights page:
“Search Console Insights is a new experience tailored for content creators and publishers and can help them understand how audiences discover their site’s content and what resonates with their audiences. This new experience is powered by data from both Search Console and Google Analytics.”
Why Search Console Insights Matter
If you’ve been working with us on your digital marketing or SEO efforts on your homepage, you already have a lot of data about what is and isn’t working in your funnel. However, it’s always important to have additional views into performance, particularly when you’re optimizing for Google search.
With the new data available in Search Console Insights you’ll be able to get more information about:
- How is your content performing?
- What’s your best content?
- What are the top and trending queries for your site on Google Search?
- How do people discover your content across the web?
These insights keep you informed each step of the way in managing your SEO and marketing campaigns, all in one simple system.
Search Console Insights is still in closed beta and only available to console users who have received an invite. Make sure emails are enabled in your Search Console to be notified if you’ve been chosen to participate. For those of you taking advantage of our marketing services, your site will already be set up and we’ll let you know if you’ve been granted access to the beta.
Want to know more about Google Search Console and our digital marketing services? Contact us today!